Words That Work

by: Frank Luntz

$8.50

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Product Details

Category - Non Fiction / Business & Economics

Format - Paperback

Condition - Excellent

Listed - 2 years ago

Views - 15

Ships From - Utah

Est. Publication Date - Sep 2008

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Overview

Words That Work: It's Not What You Say, It's What People Hear

Publisher Description

A behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for and even what we believe. With chapters like The 10 Rules of Effective Language and 21 Words ...

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