Category - Non Fiction / Business & Economics

Format - Hardcover

Condition - Good

Listed - 2 months ago

Ships From - Texas

Est. Publication Date - Mar 2000

Branding Health Services: Defining Yourself in the Marketplace

Publisher Description

Table of Contents Contents: Introduction * From Ben Franklin to Branding: The Evolution of Marketing of Health Service Marketing * Branding and Beyond: Emotion and Reputation Management in Health Care...