Monetizing Innovation

by: Madhavan Ramanujam, Georg Tacke

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Monetizing Innovation

Monetizing Innovation

By: Madhavan Ramanujam

1 copy available

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Product Details

Category - Non Fiction / Business & Economics

Format - Hardcover

Condition - Like New

Listed - 16 days ago

Ships From - New Jersey

Est. Publication Date - Jun 2016

Overview

Monetizing Innovation: How Smart Companies Design the Product Around the Price

Publisher Description

Surprising rules for successful monetization Innovation is the most important driver of growth. Today, more than ever, companies need to innovate to survive. But successful innovation—measured in doll...

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