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    The PDMA Handbook of Innovation and New Product Development
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    by: Ludwig Bstieler

    The PDMA Handbook of Innovation and New Product Development

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    The PDMA Handbook of Innovation and New Product Development

    The PDMA Handbook of Innovation and New Product Development

    By: Ludwig Bstieler

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    Overview

    Publisher Description

    State-of-the-art overview of all aspects of new product development from start to finish The Product Development and Management Association (PDMA) Handbook of New Product Development provides an excep...

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