This hardcover book titled "Zombie Loyalists: Using Great Service to Create Rabid Fans" by Peter Shankman is a must-read for anyone interested in marketing, consumer behavior, and customer relations. With 248 pages, this book provides valuable insights on how to create a loyal following by providing exceptional service. The book is in English and was published in 2015 by St. Martin's Press. It measures 9.61 inches in length, 6.4 inches in width, and 0.9 inches in height, and weighs 15 ounces. This nonfiction narrative is perfect for business and economics enthusiasts who want to learn how to create a loyal fan base.